5 Jira Issue Template Examples for IT, HR, and Marketing

Most Jira teams do not struggle with creating issues. They struggle with creating consistent issues.
The result is familiar: missing details, inconsistent naming, and messy reporting later.
This guide gives you 5 practical Jira issue template examples for HR, IT, and Marketing. Each one includes copy-paste summaries and descriptions with dynamic placeholders.
Who this guide is for
- Jira admins who want cleaner issue data across teams
- Team leads who run repeatable workflows every week
- PMO and operations owners who need predictable structure for reporting
Why teams use Jira issue templates
Templates help you standardize recurring work without forcing users to fill every field manually.
Used well, they improve:
- issue quality at creation time,
- consistency across projects and teams,
- downstream reporting and triage quality.
1. Employee onboarding template (HR)
Use this when HR or People Ops runs a repeatable onboarding flow.
Summary
Employee Onboarding - {Employee Name:textfield}
Description
Welcome {Employee Name:textfield} to the team! This onboarding Epic covers all tasks required for a smooth start.
- Create corporate email account
- Set up work laptop and software
- Provide access to internal systems
- Schedule security and compliance training
- Introduce team and assign mentor
Add these fields if you use them in your process
Start dateDepartmentHiring manager
2. IT release planning template
Use this for planned deployments where handoffs must be clear.
Summary
Release {Version Number:textfield} Deployment
Description
This release plan tracks all deployment steps for version {Version Number:textfield}.
- Finalize code freeze
- Run QA regression testing
- Update release documentation
- Schedule release communication
- Deploy to production
- Monitor post-release issues
Add these fields if relevant
Release typeRisk levelRollback owner
3. Marketing campaign launch template
Use this to standardize campaign setup across channels and teams.
Summary
Launch Campaign - {Campaign Name:textfield}
Description
Plan and execute the {Campaign Name:textfield} campaign with one shared structure.
- Define campaign goals and KPIs
- Build content calendar
- Prepare creatives and assets
- Coordinate channel publication
- Track campaign performance
- Collect customer feedback
Useful campaign fields
ChannelCampaign ownerTarget segment
4. Customer support ticket template
Use this when support requests need consistent triage and SLA handling.
Summary
Support Request - {Issue Summary:textfield}
Description
Handle customer support tickets with a consistent triage flow.
- Collect detailed issue description
- Verify account and product details
- Assign priority and SLA
- Communicate status to customer
- Escalate unresolved issues
Useful support fields
Affected product areaCustomer tierSLA class
5. Product feature development template
Use this for feature work that spans discovery, delivery, and release.
Summary
Develop Feature - {Feature Name:textfield}
Description
Track full delivery of feature {Feature Name:textfield}.
- Gather requirements and user stories
- Prepare UX and technical design
- Implement backend and frontend changes
- Run unit and integration tests
- Prepare release notes
- Deploy and monitor feature adoption
Useful delivery fields
Epic/initiative linkOwnerTarget release
Quick rollout checklist for Jira admins
- Start with the 2-3 most repetitive issue types in your team.
- Standardize summary patterns and description structure first.
- Add placeholders for values users must personalize.
- Pilot with one project, then roll out to all relevant projects.
- Review template quality monthly based on real usage feedback.
How to implement these templates in Jira without script maintenance
If you want these templates to be reusable at scale, use a dedicated template workflow instead of manual copy-paste.
With Templify, Jira teams can:
- apply templates directly in the Create Issue flow,
- prefill fields and dynamic text placeholders,
- keep structures consistent across projects,
- reduce admin overhead from repetitive configuration work.
If you want to go deeper:
Use case fit
These templates are especially useful for:
- Jira admins standardizing issue creation across departments,
- PMO teams improving consistency before reporting,
- service and delivery teams reducing rework from incomplete tickets.
Start trial on Marketplace
Roll this out without manual script maintenance and keep issue creation consistent across teams from day one.